What’s all this about long tails you may ask? Long tail keywords are incredibly important when it comes to SEO. Keywords and phrases are how we describe the terms people search for when they are looking for products or services online. They will enter a few words
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What is PCI-DSS? The Payment Cards Industry (PCI) council was established in 2006 by the main global credit and debit card providers, including American Express, Visa and Mastercard. The PCI was setup to create and manage the Data Security Standards for the collection, handling and management of
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Google’s Panda updates were targeted at “content farms” – poor quality content and spam with a view to ensuring that junk doesn’t appear high up in the search results as this ultimately affects people’s confidence in Google’s search results (and the advertising which accompanies it ). The
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Google’s latest algorithm update has been officially named as the “Penguin” update. So what does Penguin mean for you? This is what you need to know: Penguin is targeted at un-natural links which have been artificially created for SEO purposes. It’s a well known fact that Google
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The latest Google algorithm change is called the “Panda” update. In fact, it’s a series of algorithm changes which have been released over the past year to make Google’s natural search results more relevant and reliable. The Panda update seeks to reduce the rankings of web sites which
Read more →At a high level, “ecommerce” is the purchase or the sale of goods or services online. The internet was originally used to exchange ideas and academic information, data, files and so on. As it evolved, early web sites still continued to do just that. No-one was trying
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